Three days in Hall 9
From 4 to 6 March 2025, Flex To Go welcomed visitors to stand 215 in Hall 9 at ITB Berlin. Our team used the event to introduce the franchise opportunity and meet people interested in developing a car rental business.
Kaweh Farsimadan, Ewa Więcławska, Eliza Barylak and Bal Sohal represented the brand at the stand. In their reports from Berlin, the team highlighted the interest in the franchise model and the conversations with entrepreneurs looking to expand in car rental.
Meeting our broker partners
The event also brought face-to-face meetings with the businesses that connect rental operators with travellers. Our post-event recap thanked Joanna Wojcicka from Economy Car Rentals, Darja Sisparjonoka from DiscoverCars.com, María Cristina Carbajales Barandela from CarTrawler and Mayumi Yokoyama from Booking.com.
We also met Claire Davis from DoYouSpain.com, Donald Wang from ZUZUCHE, Elodie Seropian from EnjoyTravel.com and Pierre Bolusset from BSP-AUTO. The team thanked these partners for their insights and support, alongside everyone who visited the stand.
What we presented to prospective franchisees
Our invitation to ITB set out four parts of the franchise offer: access to online sales channels, the business model, support throughout the partnership and the technology behind the operation. Those sales channels included brokers, the Flex To Go website and the mobile app.
Berlin gave visitors an opportunity to discuss that offer with the people behind it. After the fair, the team invited businesses that had missed the event to continue the conversation directly.
